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Archive for August, 2009

With one of the cutest Market Street shoppers!

With one of the cutest Market Street shoppers!

Fourth of July weekend I went to six different Market Street grocery stores in the Dallas area on behalf of the National Watermelon Promotion Board. Mrs. Wanda and I spent three very busy, but very fun days traveling to two different stores each day. We went to stores in Colleyville and Coppell on Friday, Plano and McKinney on Saturday, then Frisco and Allen on Sunday…and we only got lost once!

This was my first time to go to a Market Street grocery store and I was interested to see what each store was like. All the stores were very nice inside and had lovely produce sections, which is where I spend most of my time during in-store promotions.

A couple of the stores we visited had some fun events planned for the holiday weekend. The store in Coppell had a watermelon eating contest that I got to judge. Both kids and adults were excited to participate in the contest and get a little messy, ok really messy while eating a huge wedge of watermelon without using their hands. The store in Allen featured various contests for the kids sponsored by Radio Disney and a well-known celebrity, Elsie the Borden Cow!

Elsie was at Market Street too!

Elsie was at Market Street too!

I had so much fun that weekend handing out recipe cards, coloring books and helping people pick out watermelons for their Fourth of July celebrations. It was also pretty cool to see three different fireworks displays from our hotel window. Special thanks to the National Watermelon Promotion Board for organizing the promotions.

Click here to see more photos!

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The weekend of June 27th I made a solo trip to my hometown, with 6 dozen cupcakes in tow, for the 3rd annual

These kids love watermelon!

These kids love watermelon!

Grapeland Watermelon Festival.  Aaron had asked me to pick up what he claims to be the best cupcakes he’s ever eaten (from Sugar Mama’s in Austin) to keep at his family’s office.  However, I had no idea I would be picking up six dozen.  I was happy to do him the favor, though.

The Pennington’s grow watermelons back home and I’ve known them all my life, so they invited me to attend.  The festival featured live music, a BBQ cook off, a seed spitting competition and of course, delicious Pennington watermelons.  It was so nice to be home again and to see a lot of familiar faces.

The weather was hot but the watermelon was cold and lots of people came by for large slices of watermelon.  We cut some of the biggest watermelons I’ve ever seen, so big a machete was needed (though I did not attempt it).  A lot of people also participated in the seed spitting contest, where the farthest seed spit was 28 feet, just beating my new personal record of 27 feet.

And this is how you eat it!

And this is how you eat it!

I had a relaxing weekend with my family and was happy to be a part of the festival.  Special thanks to Aaron Pennington who invited me back home for a fun festival and even let me have a cupcake!

To see photos from the festival, click here.

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